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[vc_row full_screen_section_height="no"][vc_column][vc_column_text]As you would have seen recently, we’ve upped our output on social media. This is our attempt to educate our audience on how design adds value. I feel we’ve done an excellent job of this of late, but there is one area of design which I personally think is undervalued. Identifying the need A common perception of the services we provide is that our work falls into the category of ‘nice to have’ rather than a ‘must-have’. I speak to many...

Design is everywhere Just look around, in the pen you are holding, in the shoes, you are wearing. In in the chair that you are seating on, sports cars, football, golf all these activities were designed and created by someone somewhere. Designing your business Someone has designed/created everything in our day to day lives, and this transfers to any business/company. Any business concept needed to be carefully crafted to ensure it provided a service/action which a market required. Creating processes and procedures in...

Part four: Essential Landing Page Elements    There are some essential landing page elements which has shown to increase traffic on your website. These should be backed up by some behind the scenes SEO (search engine optimisation) best practices and strategies.    Consider your URL structure, so it is in line with your SEO and landing page goals. Encourage the use of keywords through your content and especially in the headers.   Landing pages tend to have high bounce rates (visitors leave upon arriving), so be...

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